It is big and furry and I still almost always want to say Mammoth. However, it is a mastadon and this was a fun PhotoShop job.
Final Work
This was a really fun job. Lot’s of layers (final working file has 23), but I’m sure I was pushing 50 while working with it. The .psd file weighs in at about 490Megs as the image had to appear in various crops on Busboards and large posters.
More examples

The final image sans copy

It took a really long time and alot of versions to get the IceBlock (cube) looking right. In the end I combined an illustrated icecube and a stock iceburg image with some liberal application of Photoshop to boot! Turned out pretty good I think.
Details


I was working for Insight Communications at the time.
